Casago’s Acquisition of Vacasa: What It Means for Homeowners
This merger creates one of the largest property management networks in North America, with over 40,000 vacation homes now under combined management .
On paper it sounds promising. But for vacation homeowners, especially those currently signed with Vacasa, this corporate marriage raises important questions.
The vacation rental industry has been rocked by a major shake-up: Casago, a Phoenix-based vacation rental manager, has completed its acquisition of Vacasa .
This merger creates one of the largest property management networks in North America, with over 40,000 vacation homes now under combined management . Casago touts 25 years of “owner- and guest-focused” management through a locally rooted franchise model , while Vacasa brought scale and technology to the table.
On paper it sounds promising. But for vacation homeowners, especially those currently signed with Vacasa, this corporate marriage raises important questions.
Will service improve or suffer? And could a local specialist like Roav Retreats be a better choice going forward?
Former Coeur d’ Alene, ID Vacasa Homeowner who made the switch to Roav Retreats. We secured more booking revenue for them in 6 weeks than Vacasa did in 3 years.
Casago Acquires Vacasa – A Major Industry Shake-Up
After a tumultuous few years as a public company, Vacasa agreed to be acquired by Casago in a deal that closed in spring 2025. Vacasa’s stockholders approved the merger in late April 2025, and Vacasa’s Nasdaq-listed stock ceased trading shortly thereafter. Casago, originally managing around 5,000 properties across 72 cities, will now lead the combined entity managing tens of thousands of rentals across the U.S., Canada, Mexico and the Caribbean. Casago’s CEO Steve Schwab hailed the merger as “a new chapter” and emphasized building “the most trusted brand in vacation rental management — one relationship at a time” .
From a homeowner’s perspective, the sale of Vacasa is more than just headline news – it could directly affect who is handling your property and how. Vacasa homeowners are essentially seeing their management contract change hands to a new operator. Casago’s business philosophy and structure differ significantly from Vacasa’s, and those differences carry potential consequences (both positive and negative) for homeowners. Understanding these changes is key to protecting your rental investment.
Franchise Model: Local Focus or New Uncertainty?
One of the biggest shifts is Casago’s franchise-based model. Unlike Vacasa’s centralized management, Casago operates through locally owned franchise offices – independent partners running operations in their regions under the Casago brand . Casago believes this “localized, owner-first approach” is a strength, claiming it empowers local teams to provide personalized service. Indeed, Casago is proud that 95% of its U.S. local operating partners are Airbnb Superhosts or Vrbo Premier Partners (a testament to local expertise) .
However, merging a centralized giant with a franchise network is complicated. New details suggest Casago plans to sell off many of Vacasa’s local operations to new owners, then sign them on as franchisees . In other words, your local Vacasa office might get taken over by an entirely new operator as part of Casago’s franchise rollout. For homeowners, this raises a red flag: your property could end up managed by a franchisee who is unfamiliar with your home or market, or worse – un-qualified. Industry watchers note that Vacasa’s centrally run markets “lack the local leaders needed to thrive in a franchise model,” meaning Casago must recruit and train new franchisees to take over these operations . There’s no guarantee the buyers of these franchises will have deep hospitality experience, or that they’ll maintain the same quality Vacasa promised.
The franchise approach could eventually improve local service if strong operators are in place – Casago says the strategy “aims to bring localized expertise back into the fold” . But in the short term, Vacasa homeowners might face transition pains. A new franchise owner may have a learning curve or different standards. There’s also the question of stability: franchisees must pay fees and recoup their investment, so owners might worry if cost-cutting or inexperience could impact guest satisfaction and home care. In summary, Casago’s franchise model is a double-edged sword – it promises local accountability, but also introduces uncertainty. Current Vacasa clients should keep a close eye on who ends up managing their home in the coming months.
Higher Fees and Hidden Costs vs. Local Pricing Fairness
Another point of concern is the financial side: fees and rental income. Vacasa has long been known for charging hefty management fees – and those were rising in recent years. How does Casago’s takeover affect what homeowners pay?
Under Vacasa, total fees often reached 30–35% (or more) of gross rental revenue . Vacasa’s pricing wasn’t transparent on its website; in practice owners report commissions averaging 25–35%, sometimes even exceeding 40% after various add-ons . Additional “hidden” fees were common – Vacasa would bill owners for services that many local firms include. For example, Vacasa might charge extra for linen supply and laundering, hot tub maintenance, restocking household items, or insurance programs . They also imposed guest-facing fees (booking fees, admin fees, etc.) that, while charged to the renter, can deter bookings and reduce your occupancy. In short, Vacasa’s corporate model tended to nickel-and-dime, taking a bigger cut from both owners and guests than most local managers .
By contrast, Roav Retreats and other local property managers employ a simpler, leaner fee structure. Roav’s commission ranges around 20–25% of rental revenue, with no hidden surcharges – a stark difference from Vacasa’s 30%+ plus extras. This isn’t just a boast; it reflects a broader trend: many boutique managers charge a flat rate , and they earn their profit by maximizing your bookings rather than piling on fees. In a side-by-side comparison. With a local manager, owners keep more of their income. There are no surprise line-items eating into your payouts, and lower guest fees mean your property can be more competitively priced to attract renters.
What does Casago charge? Casago’s base fees have historically been lower than Vacasa’s, closer to the low 20% range in some markets. However, as Casago absorbs Vacasa, it remains to be seen if they will adjust legacy Vacasa contracts. If Casago converts markets to franchises, each franchise owner might set their own fee (within some guidelines). Homeowners should review any new management agreements carefully. The good news is that competition from local companies like Roav Retreats, who offer more owner-friendly terms, puts pressure on the big players to justify their higher cost. If you feel you’re paying too much with Vacasa (now Casago), you probably are – and it’s wise to explore alternatives that can deliver equal or better revenue at a lower fee.
Guest Experience and Reviews: Personal Touch vs. One-Size-Fits-All
How your guests are treated directly impacts your rental’s success. Here, the difference between a local company like Roav Retreats and a behemoth like Vacasa/Casago becomes especially clear. Roav Retreats has built its reputation on personalized, high-quality service, and it shows in the feedback: Roav-managed properties average 4.9 out of 5 stars in guest reviews (an exceptional level of satisfaction). Guests consistently rave about cleanliness, responsive local staff, and thoughtful touches – the kind of praise that earns Roav a nearly perfect rating. In contrast, larger companies often struggle to maintain consistency.
Vacasa’s own data indicates its properties’ average guest review score is around 4.3–4.5 stars out of 5 (varies by location) . Casago’s portfolio isn’t dramatically better, averaging roughly 4.6 stars in guest reviews on major platforms. The difference represents hundreds of small details – prompt communication, local expertise, attention to cleaning and maintenance – that add up to happier guests. A few tenths of a point in reviews can significantly affect your rental’s reputation and future bookings.
Crucially, Vacasa’s overall brand reputation has taken a hit recently. In one analysis, Vacasa’s Google reviews average just 1.7 out of 5 – an awful rating – with frequent complaints about poor communication, misleading property descriptions, and high fees . Many guests enjoy Vacasa-managed stays, but far too many have had frustrating experiences with customer service or cleanliness. This kind of feedback suggests a systemic issue: when a company manages 40,000+ properties, some guests and owners inevitably feel like just another number. That “corporate bloat” can lead to slower responses and less oversight – and lower guest satisfaction.
On the other hand, a dedicated local team lives and dies by its service quality and reviews. Companies like Roav Retreats have a vested interest in each home and each guest. Their business depends on owners being delighted and guests leaving five-star feedback. The result is not only happier guests, but also higher occupancy and repeat bookings – because travelers trust a well-reviewed property and often return if they know they’ll get a great experience. For owners, this means more revenue and peace of mind.
Better Revenue Through Local Management
Beyond fees and reviews, the ultimate metric for homeowners is net revenue – how much income your property generates (and how much goes into your pocket). Here we see perhaps the most compelling reason many Vacasa owners are rethinking their partnership in light of the Casago acquisition. Simply put, a skilled local management company can often outperform a big-box manager in terms of rental income for the owner.
Vacasa liked to advertise its technology (like dynamic pricing algorithms) claiming it would boost revenue. But technology is only part of the equation. On the ground, Vacasa’s centralized approach sometimes led to suboptimal results. There are growing reports of owners who earn more after leaving Vacasa for a local manager. When a manager has thousands of listings, they may not give each one the tailored attention needed to optimize pricing and marketing. A committed local firm can focus on maximizing your property’s potential – adjusting rates to local events and seasons, staging and photographing the home to stand out, and aggressively pursuing five-star reviews that drive future bookings.
In the Inland Northwest, Roav Retreats has already welcomed former Vacasa clients who made the switch. In fact, at least two homeowners who were previously with Vacasa have moved to Roav and are now earning more than they ever did before. This comes down to Roav’s hands-on management and willingness to go the extra mile to book the right guests at the right price. Roav’s team monitors the local market closely and can make quick decisions – something that’s much harder for a giant firm to do from a distant headquarters. High occupancy rates, smart pricing, and repeat guest loyalty all contribute to a better bottom line for owners. And remember, Roav’s lower fees mean you keep more of that revenue as profit.
Roav Retreats: A Local Alternative That Puts Owners First
It’s clear that Casago’s takeover of Vacasa introduces a lot of uncertainty. For homeowners in the Spokane/Coeur d’Alene region and the broader Inland Northwest, now is an ideal time to consider the alternatives. Roav Retreats, a locally owned property management company, offers a compelling, owner-centric option that addresses many of the concerns Vacasa owners have voiced:
Lower Management Fees: Roav charges a straightforward commission in the 20–25% range, significantly lower than Vacasa’s 30–35% (which often climbed even higher with surcharges) . This means more rental income ends up in your pocket. No hidden fees for basics like hot tub upkeep or “trash fees” – ever .
Superior Guest Satisfaction: Roav’s properties consistently earn 4.9-star average reviews, reflecting an unwavering commitment to guest happiness. In contrast, Vacasa/Casago’s aggregated ratings hover in the mid-4s at best . Happier guests leave better reviews and are more likely to rebook, driving a virtuous cycle for your rental’s success.
Local Expertise & Personal Service: Roav is based here in the Inland Northwest. The team is on the ground, intimately familiar with each home – from downtown Spokane condos to lakefront Coeur d’Alene cabins. Owners have a direct line to dedicated local managers (no 1-800 number runaround). Issues get addressed immediately, and homes are cared for as if they were our own. This kind of attentive management simply isn’t feasible for a remote corporate operation .
Higher Revenue Performance: By combining dynamic pricing tools with real local market insight, Roav often outperforms the big companies in gross rental returns. We make strategic rate adjustments (not one-size-fits-all algorithms) to capture peak demand and fill slow periods. The proof is in the results – multiple owners who left Vacasa for Roav have already seen their best revenue years ever with us.
Versatile Portfolio: Roav Retreats is equipped to handle everything from single-family vacation homes to boutique resort properties. Whether you own a cozy riverfront cottage or a 20-unit lodge, our tailored approach scales to your needs. You get the marketing reach and professionalism of a larger company, combined with the bespoke care of a boutique firm.
In short, Roav delivers what corporate giants promise but often can’t: high earnings, transparent costs, and top-notch hospitality. We operate on the principle that if we take great care of your home and your guests, your rental income will excel – and our success will follow. This owner-first philosophy is at the heart of why Roav Retreats exists.
Don’t Get Lost in the Shuffle: Explore Your Options
The Casago-Vacasa merger is a pivotal moment. Vacasa homeowners may soon find themselves dealing with new franchise managers, evolving policies, or the same old high fees and middling service under a new name. You don’t have to get lost in that shuffle. There is a local team ready to give your property the attention it deserves and help you earn more, not less, from your investment. Roav Retreats invites any homeowner concerned about the Vacasa transition to reach out for a free revenue forecast or a personalized consultation. Let us analyze your property’s potential – with no obligation – and show you what a difference local, passionate management can make.
Your vacation property is a valuable asset – don’t settle for less than the best in management. With Roav Retreats, you gain a partner who is truly invested in your success. It never hurts to get a second opinion on your rental strategy, especially at a turning point like this. Reach out today, and let’s chart a course to greater returns and peace of mind with local expertise on your side.
Top 5 Mistakes New Short-Term Rental Owners Make (And How To Avoid Them)
At Roav Retreats, we’ve seen it all—from burnt-out DIY hosts to ambitious investors chasing returns. Here are the top five mistakes we see new short-term rental owners make—and how our team helps you avoid them from day one.
Investing in a short-term rental is exciting—especially in today’s market, where platforms like Airbnb and VRBO make hosting seem easier than ever. But beneath the surface, managing a successful vacation rental takes far more than a pretty listing and a welcome basket.
At Roav Retreats, we’ve seen it all—from burnt-out DIY hosts to ambitious investors chasing returns. Here are the top five mistakes we see new short-term rental owners make—and how our team helps you avoid them from day one.
1. Underestimating the Time Commitment
Many new owners assume managing a vacation rental is as simple as answering a few messages and hiring a cleaner. In reality, it’s a 24/7 business. You’re handling guest communication, maintenance calls, emergency requests, pricing adjustments, and reviews—all while trying to maximize revenue.
How we help:
We take over the day-to-day operations entirely. From dynamic pricing and guest communication to maintenance coordination and cleaning logistics, our team keeps your property running like a well-oiled machine—so you can be truly hands-off.
2. Setting the Wrong Price (and Losing Thousands)
Most new owners either price too high and lose bookings—or too low and leave money on the table. They rely on gut instinct or copycat listings instead of leveraging real-time data.
They may even take a step in the right direction and integrate with a pricing software like Pricelabs or Wheelhouse, and while that is better than nothing we’ve found that owners are still typically losing out on 15-20% in additional revenue by not hiring a management company with a dedicated Revenue Manager.
How we help:
We use revenue management software combined with local market insights from our Revenue Manager to dynamically adjust pricing based on demand, events, seasonality, and competitor trends.
3. Neglecting the Guest Experience
Great design gets people to book, but great experiences get them to come back. Many new hosts focus only on aesthetics and forget about the details that drive 5-star reviews: clear communication, thoughtful amenities, and seamless check-ins.
How we help:
Our 24/7 guest experience team creates a smooth guest experience journey—from automated pre-arrival messages to personalized local recommendations. We’ve refined every touchpoint to increase satisfaction, reviews, and repeat stays.
4. Skipping the Legal & Regulatory Homework
Every city has different rules—and new owners often don’t realize they need business licenses, lodging tax registration, or conditional use permits until it’s too late.
How we help:
We’ve done the homework. We guide our clients through local compliance from the start, help you stay legal, and even assist with permitting and inspections when needed.
5. Choosing the Wrong Property to Begin With
Not all homes make good short-term rentals. Some have poor layouts, weak location demand, or HOA restrictions that limit earning potential. Many owners don’t realize this until after the purchase.
How we help:
Thinking of investing in a new property? We offer pre-acquisition consulting—running the numbers, identifying red flags, and forecasting potential earnings so you can buy with confidence.
Final Thoughts
Owning a vacation rental can be incredibly profitable—but it’s not without risk. With Roav Retreats, you get more than just a property manager. You get a strategic partner who’s deeply invested in your success.
If you’re considering turning your property into a short-term rental—or buying your first vacation home—let’s talk. We’ll help you avoid costly mistakes and unlock the full potential of your investment.
Does Airbnb Still Make Sense as an Investment in 2025? Real Case Study
Find out how we’re pushing the CAP rate on this investor’s 6-unit apartment building to 10.22%:
Find out how we’re pushing the CAP rate on this investor’s 6-unit apartment building to 10.22%:
With the ever-changing real estate market, many investors wonder: “Is Airbnb still a good investment in 2025?”
Rising interest rates, local regulations, and market saturation have made some hesitant. However, when operated effectively, short-term rentals (STRs) continue to outperform traditional leasing models.
At Roav Retreats, we specialize in maximizing short-term rental returns for property owners. To answer this question, let’s analyze a real-world case study of a 6-unit apartment building.
We’ll compare two operating models:
✅ Traditional Rentals (Long-Term Leasing)
✅ Short-Term Rentals (STRs)
The results prove that Airbnb still makes sense in 2025.
Case Study: 6 Airbnb Apartments.
This 6-unit property consists of four 1-bed/1-bath units and two 2-bed/1-bath units. Below, we compare the traditional housing model vs. short-term rentals.
1️⃣ Traditional Rentals:
• Total Annual Revenue: $132,000
• Current Market Vacancy Rate: 7.8%
• Total Annual Expenses: $56,235
• Net Operating Income (NOI): $74,924
• Cash-on-Cash ROI: 5.63%
• CAP Rate: 7.25%
• Monthly Net Income after Debt Service: $1,919.17
While the traditional housing model provides a steady income, it significantly underperforms compared to STRs.
2️⃣ Short-Term Rentals – Airbnb Model
• Total Annual Revenue: $222,537
• Total Expenses: $116,880 (Higher due to robust management systems, housekeeping, & supplies)
• Net Operating Income (NOI): $105,657
• Cash-on-Cash ROI: 13.15%
• CAP Rate: 10.22%
• Monthly Net Income after Debt Service: $4,480.30
Despite the higher expenses, the Airbnb model produces $30,000+ more in annual NOI than the traditional model. This translates to a higher CAP rate (10.22%).
Why Short-Term Rentals Still Win in 2025
1️⃣ Higher Revenue & Profit Margins
STRs command higher nightly rates than long-term leases, allowing owners to maximize rental income. Even with increased expenses for cleaning, management, and supplies, the revenue increase justifies the shift to Airbnb.
2️⃣ Dynamic Pricing = More Control
Unlike long-term rentals, Airbnb pricing can be adjusted in real-time based on demand, seasonality, and local events. This ensures property owners capture peak rates during high-demand periods.
3️⃣ Asset Appreciation & Marketability
Properties operating as high-performing STRs often sell at a premium, as investors recognize the increased cash flow potential. This enhances long-term property value.
4️⃣ Hands-Off Management Makes It Passive
One of the biggest concerns investors have is the time and effort required to run an Airbnb. That’s where Roav Retreats comes in. Our expert team handles guest communication, dynamic pricing, housekeeping, and maintenance, so owners profit without the headaches.
Final Verdict: Is Airbnb Still a Good Investment in 2025?
Looking at real numbers from this 6-unit property, the answer is clear: Airbnb is still one of the most lucrative real estate investments in 2025. With a higher CAP rate (10.22% vs. 7.19%) and more than double the cash flow, short-term rentals continue to outperform traditional leasing models.
If you’re considering turning your property into an Airbnb or want to maximize your rental income without the hassle, Roav Retreats is here to help.
How to Create a Five-Star Guest Experience (5,000+ of them)
Big Box Management Companies: 4.55 Star Average
Local Property Manager: 4.71 Star Average
Roav Retreats: 4.90+ Star Average
What separates an average vacation rental from a top-performing, five-star property?
Is it the décor? The location? The amenities? The truth is, it’s all of the above—plus a lot more.
Did you know that if your Airbnb falls below a 4.5 star average you risk your listing being permanently deactivated?
Big Box Management Companies: 4.55 Star Average
Local Property Manager: 4.71 Star Average
Roav Retreats: 4.89+ Star Average
What separates an average vacation rental from a top-performing, five-star property?
Is it the décor? The location? The amenities? The truth is, it’s all of the above—plus a lot more.
At Roav Retreats, we don’t just manage vacation rentals—we craft unforgettable experiences. That’s why we have 5,000+ five-star reviews from happy guests who leave raving feedback and come back for more. And guess what? We can do the same for your property.
If you’re serious about turning your vacation rental into a high-revenue, five-star powerhouse, here’s how we do it.
1. First Impressions Are Everything—And We Nail Them Every Time
The moment a guest clicks on your listing, they’re making a decision. Are they excited? Or are they hesitant? Here’s how we hook them instantly:
✅ Professional Photography That Sells the Stay – Listings with high-quality, magazine-worthy images get booked 3x faster. We make sure yours stops the scroll.
✅ Headline & Description Magic – We write property descriptions that don’t just list features—they tell a story. A hot tub isn’t just a hot tub; it’s where guests sip wine under the stars.
✅ Optimized Pricing Strategies – We don’t play guessing games. Our dynamic pricing model and tailored revenue management ensures you’re always booked at the highest possible rate.
2. Five-Star Communication: Instant, Seamless, Hassle-Free
Nothing kills a guest experience faster than poor communication. Guests expect instant responses, clear instructions, and zero confusion.
🚀 Instant Booking Confirmations – The second a guest books, they receive all the details they need—no waiting, no wondering.
🚀 Automated Pre-Arrival & Check-In Messages – From keyless entry codes to personalized welcome notes, every guest arrives feeling like a VIP.
🚀 24/7 US Based Guest Support – Questions about WiFi? Restaurant recommendations? Our Guest Experience Team handles it in seconds, keeping response times ~5 minutes.
3. Luxury Hotel-Level Cleanliness (Without the Hotel Hassle)
If you think guests don’t notice a missed hair on the bathroom sink or a slightly unvacuumed floor, think again. The #1 reason for bad reviews? Cleanliness. We take this so seriously that:
🧼 Every Home Follows a 13+ Point Cleaning Checklist – If it’s not spotless, it’s not acceptable.
🧼 Hospitality-Grade Linens & Towels – Guests sleep on crisp, premium-quality bedding that rivals five-star hotels.
🧼 Pre-Arrival Quality Checks – Our team double-checks everything before a guest steps inside.
4. Upsells & Personal Touches That Make Guests Go “WOW”
It’s the little things that turn good stays into unforgettable ones. At Roav Retreats, we create highly personalized, next-level experiences:
✨ Need something last minute? – We always follow up with each and every guest to make sure they have everything they need. Decaf coffee? Extra towels? No problem! We deliver items to guests in under an hour.
✨ Exclusive Local Experiences – We can partner with top-rated local businesses to offer private chefs, adventure tours, and spa treatments.
✨ Early Check-In & Late Check-Out Options – A simple upsell that increases guest satisfaction AND earns you extra revenue.
5. Reviews, Referrals & Repeat Guests = Higher Occupancy & More Money
The ultimate goal? Repeat bookings and premium rates. Here’s how we get them:
🏆 Automated Review Requests – Our system prompts guests to leave a review at the perfect time when their excitement is at its peak.
🏆 Personalized Thank You Messages – Every guest gets a warm follow-up, making them feel valued and more likely to return.
Why Homeowners Choose Roav Retreats (And Why You Should Too)
Managing a vacation rental is a full-time job—but it doesn’t have to be your job.
We take care of everything—from listing optimization to five-star hospitality—so you can sit back and watch your property generate passive income.
🔥 5,000+ five-star reviews prove it: We deliver results.
🔥 Higher occupancy. Higher revenue. Happier guests.
🔥 No stress, no late-night guest calls, no guesswork—just effortless income.
Maximizing Your Airbnb Profits - A Deep Dive into Pricing Strategy
Pricing your home’s nightly rates is one of the biggest factors in maximizing rental performance.
Let’s look at three levels of pricing—beginner, intermediate, and advanced—and explain why our advanced pricing strategy helps us earn more money and capture more bookings for our owners.
At Roav Retreats, we know there’s more to running a successful vacation rental than having a nice property. A big part of what makes a rental thrive is how you set your prices. Getting pricing right can be tricky, but it makes a huge difference. Let’s look at three levels of pricing—beginner, intermediate, and advanced—and explain why our advanced pricing strategy helps us earn more money and capture more bookings for our owners.
Beginner: Fixed Pricing
When you’re new to hosting, the easiest way to set prices is to pick a nightly rate for the weekdays, a higher nightly rate for the weekends, and stick with it. Basically a "set it and forget it" strategy. You look at what similar rentals in your area charge, choose a flat rate, and keep it the same throughout the year.
While this is quick and easy, it’s not the best way to earn the most money. You’re likely missing out on chances to charge more during busy seasons or special events. On the flip side, your flat rate might be too high to attract guests during slow times. It’s a good starting point, but it has limits. We’ve seen multi-million dollar homes using this beginner strategy, meaning they’re leaving tens of thousands of dollars on the table every year.
Intermediate: Using Pricing Tools
The next step up is using pricing software like Pricelabs or Wheelhouse. These tools are great because they automatically adjust your rates based on things like:
How many people are searching for rentals in your area.
What your competitors are charging.
Seasonal trends and local events.
With these tools, you can set some basic rules (like minimum and maximum rates), and the software will take care of the rest. This approach is much better than fixed pricing because your rates can go up or down depending on demand. However, these automated pricing adjustments are never perfect, so some tweaking is still needed.
Advanced: The Roav Retreats Way
In the fast-paced and highly competitive short-term rental market, staying ahead requires strategic, data-driven decision-making to maximize our listing’s revenue. This is where our revenue manager, working in coalition with tools like PriceLabs, becomes the linchpin for our success. While PriceLabs provides robust data, our revenue manager transforms this data into actionable insights that give our properties a competitive edge. Here’s a closer look at what our Revenue Manager oversees:
Booking Pickup Analysis
This tracks how quickly bookings are coming in for your property. By analyzing booking pickup trends, we can identify patterns that signal a need to adjust prices, either to capture demand or to increase revenue during peak times.
Market Penetration Index
Our Revenue Manager monitors the Market Penetration Index (MPI) of all the listings in our portfolio. The MPI is a metric used in revenue management to evaluate how well our listings are performing in capturing bookings compared to our competitors in a specific area.
MPI = (Our Listings Occupancy / Market Occupancy) x 100
• An MPI of 100 means you are performing at the market average.
• An MPI above 100 indicates you are outperforming the market.
• An MPI below 100 means you are underperforming relative to competitors.Historical Revenue
At Roav Retreats our average MPI hovers around 195, meaning we are nearly doubling our market's average occupancy rate.
KPI Analysis:
Our Revenue Manager keeps a pulse on our main Key Performance Indicators (KPIs) and adjusts our rates, min-stay settings, base rates, and/or special discounts which helps us continue improving month over month and year over year. Here's a look at some of our KPIs:
1. Revenue
This represents the total income generated from all bookings within a specified period. It includes the nightly rates, cleaning fees, and any additional charges paid by guests.
2. Average Length of Stay
Measured in days, this shows us the average number of nights guests are booking.
3. Number of Bookings
This reflects the total number of reservations made across all listings.
4. Average Booking Window
This represents the average number of days between when a guest books a stay and the start date of the reservation.
5. Occupancy (%)
This measures the percentage of booked nights compared to the total available nights.
6. RevPAR
Short for Revenue Per Available Room, this is calculated by dividing the total revenue by the total number of available nights.
7. ADR
The Average Daily Rate is the average income earned per occupied night.
Why This Strategy Works
Since 2020, the number of listings on Airbnb has grown by over 4 million, creating significantly increased competition for bookings. Having a dedicated Revenue Manager ensures we capture demand even as the supply of listings continues to expand. In short,
We Earn More Per Night
We Keep Our Properties Full
Why Choose Roav Retreats?
At Roav Retreats, we don’t settle for average results—we aim to exceed expectations. Our advanced pricing strategy is one of the ways we make that happen. Whether it’s the peak or slow season , our thoughtful pricing approach ensures we stay ahead of the competition and deliver great results for our homeowners.
If you want to make the most of your vacation rental, let us help. With our expertise, we’ll turn your property into a top-performing listing, no matter what location, size, or quality of your home.
Ready to take your rental to the next level? Contact us today and see how smart pricing can unlock your property’s full potential!
To Tub or not to Tub? 🧐 🫧
Luxury amenities can transform a simple getaway into an incredible experience, and many travelers actively seek properties with this amenity. But is it the right choice for your property? Let’s dive into the pros, cons, and considerations.
Should You Add a Hot Tub to Your Short-Term Rental?
When it comes to upgrading your short-term rental property, adding a hot tub (or any cool amenity) might seem like an obvious way to attract guests and increase revenue. Luxury amenities can transform a simple getaway into a luxurious experience, and many travelers actively seek properties with this amenity. But is it the right choice for your property? Let’s dive into the pros, cons, and considerations.
The Revenue Potential of a Hot Tub
Adding a hot tub to your rental property can be a game-changer for your listing. Here’s why:
Higher Booking Rates: Properties with hot tubs often stand out in searches, especially in cooler climates or popular romantic getaway destinations.
Increased Revenue: Data shows that listings with hot tubs can earn up to 20-30% more annually compared to similar properties without one.
Off-Season Appeal: Hot tubs can keep your property appealing year-round, helping you fill those slower months.
Guests love the idea of relaxing in a hot tub after a day of skiing, hiking, or sightseeing. If your property is located in a region where outdoor leisure activities are popular, this upgrade could make your listing a top pick.
The Cost Considerations
While the revenue potential is enticing, there are costs to consider before taking the plunge:
Upfront Investment:
Hot tubs can cost anywhere from $3,000 to $15,000 depending on the model and features.
Installation fees, which can include electrical work or deck reinforcement, add to the initial expense.
Ongoing Maintenance:
Cleaning: Regular cleaning and water changes are essential for guest safety and satisfaction.
Chemical Costs: Keeping the water balanced requires a steady supply of chemicals.
Repairs: Over time, parts like jets or heaters may need replacing.
Utility Bills:
Hot tubs can increase energy consumption significantly, especially if used frequently. Expect your electricity bill to rise.
Guest Misuse:
Guests may unintentionally misuse the hot tub, leading to potential damages or higher maintenance needs.
Making the Decision
Here are a few questions to help guide your decision:
Is your property in a competitive market? If nearby listings already have hot tubs, adding one may be essential to staying competitive.
Do you have the time or resources for maintenance? If you’re a hands-off owner, hiring a professional maintenance service may be necessary.
Will the added revenue outweigh the costs? Calculate your expected return on investment based on similar properties in your area.
Find out exactly how much any amenity will increase your listing’s revenue
Here are a few questions to help guide your decision:
Head to Rabbu.com
Click “Data & Tools” in the top right hand corner of the site.
Click “Airbnb Market Data”
Enter the market where your home is located.
Scroll down to “Projected Revenue By Amenity”
There you’ll see the Revenue Without, Revenue With, and the Revenue Delta of the having the amenity in your area.
Watch the video below for more details:
Tips for Success
If you decide a hot tub is the right choice, here are some tips to make the most of it:
Set Clear Rules: Provide guidelines for proper usage to prevent damage and misuse.
Highlight It in Your Listing: Use high-quality photos and descriptions to showcase the hot tub as a key feature.
Invest in a Cover: A good cover minimizes energy loss and keeps the water clean when not in use.
Schedule Regular Maintenance: Consistent upkeep ensures a great guest experience and extends the life of your investment.
The Bottom Line
A hot tub can elevate your rental property’s appeal and significantly boost your revenue, but it’s not without its challenges. By carefully weighing the costs and benefits, and planning for proper maintenance, you can decide whether this amenity is a smart investment for your short-term rental.
Considering adding a hot tub to your property? We’re here to help! At Roav Retreats, we specialize in maximizing your property’s potential while handling the details, so you can relax and enjoy the returns. Contact us today to learn more.
HOW WE TURNED A $44,000 A YEAR STR INTO A $100,000+ PROFIT MACHINE - Case Study
Transforming short-term rental properties into profit powerhouses requires more than just a great location—it takes strategic design, superior guest experiences, and optimized revenue management.
Checkout this Case Study to learn more
Transforming short-term rental properties into profit powerhouses requires more than just a great location—it takes strategic design, superior guest experiences, and optimized revenue management.
This case study showcases how our listing: “The Lily Rock Cottage”, evolved from generating $44,000 annually to surpassing $100,000 in revenue.
Through a complete remodel, innovative amenities, and a guest-centric approach, this project exemplifies how a combination of thoughtful design and strategic management can elevate short-term rental performance in a competitive market. Join us as we break down the key strategies that led to this remarkable success.
What to look for in an Airbnb Property Manager
In this post, we’ll explore the role of Airbnb management companies, what to consider when choosing one, and how to find the right manager to help you elevate your home’s performance.
Why Outsource Your Airbnb Management?
As Airbnb and similar travel agencies continues to rise in popularity, many hosts are realizing the benefits of outsourcing the management of their properties to professional services. These experts can assist with everything from marketing your rental to handling guest communication and property maintenance. In this post, we’ll explore the role of Airbnb management companies, what to consider when choosing one, and how to find the right manager to help you elevate your Airbnb experience.
What Does an Airbnb Manager or Management Company Do?
An Airbnb manager or management company, like Roav Retreats, handles the day-to-day operations of your rental property. They take care of essential tasks such as optimizing your listing, setting competitive pricing, and maintaining your property to ensure it’s in excellent condition for guests. By streamlining these processes, a manager can help you increase bookings and maximize your rental income.
Key Factors to Consider When Choosing an Airbnb Manager
Selecting the right manager for your Airbnb property requires careful consideration. Here are a few critical factors to keep in mind:
Experience: Choose a management company familiar with the local market. A team that understands the area will be better equipped to market your property effectively, resolve issues quickly, and maintain high guest satisfaction.
Fees: Most Airbnb management companies charge a percentage of your rental income as their fee. Be sure you’re clear on how these fees are calculated and what services are included in the package.
Services Provided: Some management companies offer a full suite of services, from guest communication to maintenance and cleaning. Others only manage the customer service and marketing. Make sure you understand what tasks are covered by their fee and which ones might cost extra.
Reviews and Testimonials: Checking client reviews and ratings can offer valuable insights into the company’s performance and the quality of their services. Look for consistent positive feedback and long-term client relationships.
What to Expect from a Top Airbnb Management Company
The best Airbnb management companies, like Roav Retreats, provide comprehensive services that take the stress out of managing your property. Here are some key services you should expect:
Maximized Marketing and Listing Optimization: A great management company will optimize your Airbnb listing by enhancing photos, improving descriptions, and using effective keywords to boost visibility and attract more bookings.
Cleaning and Maintenance: Ensuring your property remains spotless and well-maintained is crucial for guest satisfaction. Professional management services will handle all cleaning, repairs, and regular maintenance to keep your property in top shape.
Financial Oversight: From processing guest payments to handling taxes and refunds, a top-tier management company will manage the financial side of your rental, ensuring everything runs smoothly and you stay compliant.
Guest Communication: Clear, prompt communication with guests is key to providing a memorable experience. The best companies ensure guests receive timely responses and all the information they need for a comfortable stay.
Crisis Management: Whether it’s a last-minute cancellation or an emergency repair, a good management company will have systems in place to resolve any unexpected issues quickly and efficiently.
How to Find the Right Airbnb Management Company
Finding the right manager for your Airbnb property doesn’t have to be overwhelming. Here are some tips to help guide your search:
Ask for Recommendations: Start by talking to fellow Airbnb hosts in your area. They may have personal experience with management companies or managers they can recommend.
Consider Roav Retreats: Roav Retreats is a trusted professional Airbnb management service, offering complete end-to-end management. With expertise in maximizing rental income and providing a seamless guest experience, Roav Retreats ensures your property is in the best hands.
Conclusion: Boost Your Airbnb with Professional Management
If you’re looking to increase your Airbnb’s performance while freeing up your time, hiring a professional manager or management company can be a game-changer. Look for a company with a strong reputation, transparent fees, and a full range of services. With the right team on board, you can enjoy the benefits of passive income while leaving the day-to-day work to the experts at Roav Retreats.
Manage Your Airbnb Properties with Roav Retreats
If you’re seeking a reliable and experienced company to manage your Airbnb property, Roav Retreats offers personalized, top-notch service. With expertise in maximizing rental income and ensuring smooth operations, Roav Retreats is the ideal partner for any property owner. Contact us today to learn how we can help manage your Airbnb and maximize your returns.